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"The stakes are high, but a clear approach and solid governance will give you the confidence to place the right bets on your organization’s future.”


Kontext Pty Ltd has been founded by Tamara English and Martin Heede in April 2020 inSydney/Australia.

At Adobe the founders of Kontext Pty Ltd led the professional services business in APAC and
provided thought leadership in designing and fostering services, which focused on the implementation of Adobe Digital Marketing technology, value realisation post implementation, advisory services targeted to mapping digital strategy to business outcomes.

The inspiration for the platform originated from ongoing pain points that the founders
experienced firsthand during more than ten years of insights and experiences in Digital

The proven and practical approach of the platform has been validated in more than 1,000
customer engagements.